Simple Contacts CEO Joel Wishkovsky Says Start-Up’s App Could Upend Vision Care

Simple Contacts CEO Joel Wishkovsky – App Isn’t for Everyone

Episode 195

Founder and CEO Joel Wishkovsky created Simple Contacts’ phone-based app to save contact lens wearers time and money when they need a new supply of lenses but not a new prescription. Ophthalmologists are funding the company and conducting the remote examinations. But the firm isn’t seen favorably by optometrists, who stand to lose a steady stream of business.

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TOM SALEMI

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